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Sample Findings
Each of the activities identified as being crucial to successful user experiences with order fulfillment will ultimately lead to the possibility of repeat business. Here are a few of the highlights:
Post-Transaction Communication allows the company to manage
customer expectations
Only 49% of online receipts include total charges; 37% provide details
of shipping charges
While 86% of online stores provide email order confirmations, only
54% send emails notifying the customer that the item has been
shipped
Only 23% of UK online stores have links to live order status, versus
71% of US e-commerce sites
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