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RETURN TO SENDER
Overview
A
companion study to Click-Here Commerce, Return to Sender, evaluates the online fulfilment retail e-commerce success factors. Click-Here Commerce identified 350 types of content and activity that can help prevent shopping cart abandonment. In Return to Sender we actually purchased items from 100 retail sites in the US and UK and tracked the checkout process, order fulfillment and returns to identify 200 user experience metrics that will ensure repeat business and customer loyalty. Return to Sender provides the essential criteria necessary to increase the success of any e-commerce venture. Price: $5,000/£3,500